Alberta's tourism industry dates back to 1885 when a large area of scenic wilderness in the Canadian Rocky Mountains was set aside as Banff National Park.

Today, tourism is one of the leading industries in the province, employing over 127,000 Albertans and generating over $8 billion in annual expenditures. It is supported by a range of tourism, hospitality and service-related businesses that cater to the needs of Albertans traveling in their own province, as well visitors from other parts of Canada, the United States, Mexico, Europe, Asia and Australia.

To learn more about Alberta’s tourism industry sector, see:

About the industry

Want to learn about the industry? Access basic information and statistics on Alberta’s tourism industry.

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Want to do business with the industry? Learn about industry opportunities and market trends.

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Want to know what’s new in the industry? See our list of tourism news providers.

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Policies and regulations

Want to start a business? Learn about government regulation of the industry.

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Industry stakeholders

Want to know who’s who in the industry? See our list of tourism industry associations.

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If you would like to know more about business and investment opportunities in the Alberta tourism industry, please contact:

Alberta Culture and Tourism, Business Development and  Investment, 780-422-4991, 310-0000 (toll-free),

Travel related information can be obtained through Travel Alberta.